The Art of the Pause. The Science of the Scalp.
MoArae was born from a simple yet profound realization: in our pursuit of beautiful hair, we had forgotten its very origin — the scalp. We were tending to the strands, but not the source.
The name 'MoArae'
finds its roots in the Korean language
“Mo” (모) — meaning mother, a symbol of origin, nurture, and life itself.
“Arae” (아래) — meaning underneath or below, the foundation that quietly sustains all that grows.
Together, MoArae reflects a philosophy of nurture at the foundation—where care begins beneath the surface and beauty grows naturally.
Our journey took us to Korea
A global centre of advanced skin and scalp research.
There, in collaboration with Professor Jang, a pioneer in scalp physiology, we developed a new philosophy of hair wellness one that treats the scalp as living skin, deserving of the same precision, care, and respect as your face.
Learn more about Professor JangAt MoArae, science meets ritual.
Our formulations unite clinical efficacy with sensory calm, transforming scalp care into a luxurious act of mindfulness.
MoArae is more than a collection of therapy; it is a belief — that caring for your scalp is caring for yourself, that prevention is the truest form of luxury, and that wellness begins beneath the surface.
Our Guiding Force, meet
Prof Jang
Hello, I’m Professor Jang Eunu,
Co-Founder and Chief Scalp Physiologist at MoArae.
I have always believed that true scalp care goes beyond appearance it has the power to restore confidence and awaken a person’s natural radiance. When we care for the scalp with intention, we do more than improve hair; we nurture the foundation of self-expression and well-being.
Over the years, my work in personalized scalp and hair care led to my appointment as Director of the Korean Beauty and Cosmetics Association in Seoul. My lifelong pursuit has been to uncover the subtle connections between science, nature, and individuality to show that by caring for the scalp, we can awaken dormant follicle cells and renew the vitality that lies within each person.
Through MoArae, I’ve brought this vision to life creating a space where science meets serenity, and where people can experience the heritage of Korean beauty traditions reimagined through modern scalp science. My goal is simple yet profound: to guide every individual toward discovering confidence that grows naturally, from the root.
Your Ritual
of Renewal Begins Here
You’ve understood our philosophy now let us understand you.
Whether you’re seeking balance, healing, or a moment of quiet restoration, we’ll begin at the root.
Through mindful, science-led care, MoArae invites you to rediscover what it means to feel well from beneath the surface.
Begin your journey to a healthier scalp.
Start your journey with a detailed scalp assessment that reveals what your scalp truly needs—and receive a care program created just for you.